Latest from Yesim Nicholson
If you hate the process of selling to a potential client, you're about to be let into a huge secret. The reason you hate selling is because your marketing sucks.
I have a confession to make. On days that I’m home for lunch, I often dine with Oprah Winfrey, and I learn valuable business lessons from her.
For many soloists, the pressure of coming up with new and innovative marketing ideas can be de-motivating. If you’ve lost your marketing mojo, take these five simple steps to reclaim it.