Latest from Annette Densham
When the posts starting popping up about this new fandangle social platform, I did an exaggerated eye roll. Really? Another platform? I struggle to keep up with all the ones I'm already one. But some people I really respect were raving about it so I thought, what type of PR am I if I don't explore it? So, after one week I have come to the conclusion that it is going to be the best thing or worst thing someone in business can add to their profile building strategy. Yep, not really helpful. Stick with me:
In one of the great music collaborations of the 90s. The Eurhythmics and Aretha Franklin teamed up to belt out the sisterhood anthem ‘Sisters Are Doin It For Themselves’. Women championing other women. What’s not to like about that?
It’s an interesting phenomenon. When the proverbial hits the fan, businesses’ marketing purse strings snap shut tighter than a hatch on a submarine to keep water out.
