Why passion is a dirty word

For those having trouble choosing a career or business idea, โ€œdo something youโ€™re passionate aboutโ€ is common advice. But the word โ€˜passionโ€™ doesnโ€™t resonate with everyone.
dictionary focused on the word 'passion'

For some people, pursuing their passion makes total sense. They might be really into adventure sports or drawing or cooking โ€“ something that gives them a special kind of thrill. And so they set out to create a business that lets them combine that with making money.

For others, โ€œpassionโ€ implies being naturally talented or skilled at something; and what if you donโ€™t feel you are?

As I understand it, passions are whatever make you lose your sense of time and place, and even self, when youโ€™re doing them; the thing that makes you so in-the-moment you forget about everything else; the thing that gets you โ€œin the flowโ€. I donโ€™t think you necessarily have to be good at it. Skill is something you acquire over time with tonnes of practice (thatโ€™s how it is with all the things I consider to be my โ€˜passionsโ€™ โ€“ writing, music, runningโ€ฆ).

I also think a passion is something that makes you happyย โ€“ either while youโ€™re doing it or after youโ€™ve done it (because sometimes what brings happiness down the track makes us miserable in the moment). But now Iโ€™ve gone and added another fickle word โ€“ happiness โ€“ to the mix. And my theorising doesnโ€™t make either word any more accessible.

Want more articles like this? Check out theย choosing a careerย section.

Author ofย The 4-Hour Workweek,ย Timothy Ferriss, irons out this definition dilemma by replacing both โ€œhappinessโ€ and โ€œpassionโ€ with a much more relatable term:

โ€œโ€˜Excitementโ€™ is a more practical synonym for โ€˜happinessโ€™,โ€ he says, โ€œand is precisely what you should strive to chase. It is the cure-all. When people suggest you follow your โ€˜passionโ€™ or your โ€˜blissโ€™, I propose that they are, in fact, referring to the same singular concept: excitementโ€ฆ The question you should be asking isnโ€™t, โ€˜What do I wantโ€™ or โ€˜What are my goals?โ€™ but โ€˜What would excite me?โ€™โ€

So if youโ€™re looking for some guidance on what kind of business to start or career path to go down, rather than choosing something youโ€™re passionate about, tryย choosing something thatย excites you.

Do you identify with the word โ€œpassionโ€? How does your business excite you?ย