Run your own business: There are no downsides

I realised how lucky soloists are when having a conversation with a friend who couldnโ€™t decide whether or not to leave her job to run her own business.

Hereโ€™s how the conversation went.

โ€œMy job is well paid, but itโ€™s meaningless to me. On the other hand, I think of my dream and come alive.
But Iโ€™m worried about the risks and the downsides.โ€

My answer was emphatic โ€œThere are no downsides.โ€

What I heard her say was โ€œI donโ€™t enjoy dying, but Iโ€™m scared of living.โ€

Even in the face of gloomy economic times, at a time when many soloists may be tempted to throw in the towel and get
a real job, I still believe with all my heart that she should go for it.

After all, if you run our own business you are no more vulnerable than employees. If anything weโ€™re better
placed as weโ€™re more agile and able to control outcomes than someone stuck in the Cube Farm.

I know less optimistic soloists who, regardless of the economic climate, would discourage my friend.

โ€œItโ€™s not as safe as a normal job.โ€

Hereโ€™s what Tom Hodgkinson, author of How to be free, says on the topic: โ€œAvoiding danger is a pathetic
excuse for not doing your own thing. So what if thereโ€™s a little danger in your life? Thatโ€™s good. Wake
up!โ€

Want more articles like this? Check out theย business startupย section.

โ€œItโ€™s really hard to separate work from life.โ€

Thatโ€™s because your work is your life, or part of it anyway. Spending time devoted to realising
your identity is preferable to holding a job that โ€œrequires just enough concentration to prevent you from going
off into a dream but not enough to really occupy your mind.โ€ (Tom again)

โ€œNo paid holidayโ€

Per-lease! When you run your own business you get to dictate your own hours, choose your clients, and compared to
working for the man, every dayโ€™s a holiday!

Listen, Iโ€™ve found no shortage of challenges as a soloist. Misunderstandings with clients, lean months, fatigue
after wearing too many hats, apathy at networking events. Besides all this, itโ€™s bloody hard work to run your
own business.

But all this pales against the sense of connection – of aliveness – that soloism offers.

I just want to see my friend come alive under the soloist sun.


So what would you say to your friends? Let us know.