Ideal clients? Man, you just gotta love big ones
Me, a humble solo business man that could feast for a year on just one crumb from your delicious blue chip, and you, a multinational solutions provider.
You had me at hello.
I dared not even whisper the words โlucrative monthly retainerโ for fear of scaring you away.
Yet I could already feel the warm plastic of fresh bank notes as you casually talked up the important, long-term strategic projects that you had in the pipeline for me to โroll outโ throughout Q3 and Q4.
I wasnโt the least bit worried when the first project was โparkedโ due to a restructure of your department. These things happen.
I didnโt blink an eye when the three meetings we had to discuss company-wide project number two โ code-named โProject Camelotโ โ didnโt seem to lead anywhere. Just to be there amongst โsenior business decision makersโ got my blood pumping.
I was even happy to re-present to your steering committee and โrevisit my costingsโ based on the change of scope mandated by the US office.
But I hit pay-dirt when you finally โpulled the triggerโ on our first beautiful project together. I remember it wellโฆ
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It was after four on a Friday afternoon. Iโd just cracked a Heineken and my thoughts were drifting away. I was snapped awake by the ding of email and rudely poked in the eye by your menacing red flag.
โGreat news!โ it read. โMy boss has approved your proposal. The thing is though, sheโs on holidays next week, so weโll need it back first thing Monday. Have a great weekend!โ
And, after a hard weekend โpulling out all the stopsโ, I realised youโd saved the best for lastโฆ
โThanks for sending that through so quickly โ I hope your weekend wasnโt too busy!? Pam didnโt end up getting a chance to look at it before she left, so it will have to wait a few weeks now.โ
Still, at least I only had to make seven phone calls and wait 99 days for payment.
Now, all thatโs left to do is add your shiny logo to the โclientsโ page on my website.
I can then mention our โhigh-level strategic partnershipโ to every single prospect I talk to from now until eternity.
Bestest!
Noel Ranger
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