Brush the cobwebs off your super: Here’s a clever way solo businesses can earn more

Bills to pay, clients to service, work to get done – the life of a sole trader is busy, busy, busy. Who has the time or energy to think about super?

With costs rising everywhere, the idea of regularly contributing a portion of your earnings to an intangible fund is often the last thing solo business owners have time to think about.

Recognising that superannuation contributions were so often being neglected by many microbusiness owners and self-employed soloists, entrepreneur Pascale Helyar-Moray founded Super-Rewards, encouraging everyone to take an active role in managing their retirement savings.

Speaking to Flying Solo, Pascale shares the unexpected benefits that small business owners across Australia should be taking advantage of.

Self-employed with a super problem

When you’re an employee, there are many things that are usually taken care of by someone in HR or accounts.

As a sole trader, all the day-to-day admin tasks, such as balancing invoices, payroll and tax preparation, fall to you. As important as super contributions are, most business owners just can’t afford to take on the responsibility on a regular basis, instead putting their earnings straight back into their business to stay afloat.

“Superannuation is intangible, it’s not like a house where we can literally see or touch the asset or a bank account or a share portfolio. We often feel distanced from our superannuation, yet for many, it may be their most important asset,” Pascale tells Flying Solo.

With Super-Rewards, the idea is that businesses can effortlessly earn super without having to actively change anything. It’s a ‘set and forget’ rewards program where a percentage of the value of any eligible purchase you make is paid straight into your superannuation fund by the retailer, whenever you shop with participating retailers.

This is the key difference between Super-Rewards and other cashback programs.

“We encourage sole traders to save more for their retirement by allowing them to contribute to their superannuation fund through their everyday shopping activities,” says Pascale.

Cashback rewards to help your future security

Super-Rewards simplifies the process of super contribution, removing ‘choice’ in terms of how and where to spend the rewards. The structure makes it easier for sole traders and solopreneurs to make contributions towards future retirement savings without impacting business cash flow.

So how does this actually play out? Whether you’re updating your wardrobe, stocking your pantry, buying office supplies or booking your next getaway, you could be contributing to your future security.

Essentially, the service offers peace of mind for self-employed entrepreneurs, making it easier than ever to prepare for retirement.

“The hidden beauty of Super-Rewards lies in its simplicity, as all cashback is deposited into your super fund without any need for decision-making. It really is set and forget,” says Pascale.

The brands you can get cashback rewards from are the brands you’re likely shopping with anyway: Apple, HP, Lenovo, The Iconic, The Good Guys, Big W and many more.

From business supplies to tech to client gifts, all your work purchases can contribute to your super without you even having to think about it.

The not-so-hidden benefits:

You can effortlessly earn super every time you make an eligible purchase for your business.

Whether you’re shopping online, using the app, or visiting in store retailers, you’ll be swiftly rewarded with cashback into your Super-Rewards account. With hundreds of retailers and services on offer, you could be growing your retirement fund every time you shop. It’s a no-brainer for small business owners who want to get the most out of their money.

Super investments usually earn better returns than bank savings accounts.

When you make a purchase through Super-Rewards, you’re diversifying your potential to grow your retirement savings. The award-winning and industry-recognised platform is compatible with any Australian super fund or SMSF. It’s completely free to join, with no upfront fees or other hidden costs.

Sign up for Super-Rewards and receive $10 credited to your Super-Rewards account. All you need to do is use the code SUPERSUPER when you sign up and spend $150 before 31 August 2023.

*Excludes eBay, Kogan, Chemist Warehouse, AMART

To start earning super with every eligible purchase for your business, sign up in less than a minute, or download the app today.

This article is brought to you by Flying Solo in partnership with Super-Rewards.

Feature image: AdobeStock