How to clean up your email list
Your database of email subscribers stands to be one of your small businesses’ biggest digital assets. These are people that have opted to hear from you.
They want to be part of your tribe. An engaged email subscriber base will engage with your content and there is a good chance, if they are opening your emails regularly and value the content, that they will buy from you. Multiple times even!
Given the value of this asset, it makes sense to keep it clean and current so that you are not wasting your precious time and money talking to people who are not reading!
I explain exactly how you can do this in this episode of Snack Time.
They want to be part of your tribe. An engaged email subscriber base will engage with your content and there is a good chance, if they are opening your emails regularly and value the content, that they will buy from you. Multiple times even!
Given the value of this asset, it makes sense to keep it clean and current so that you are not wasting your precious time and money talking to people who are not reading!
I explain exactly how you can do this in this episode of Snack Time.
This post was written by Jane Hillsdon, founder of DragonFly Marketing and is republished here with permission.
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